e-Knowledge Markets: Advanced
Research Working Group
A Multi-Client
Study Of Digital e-Knowledge Exchanges
by Brian Davis
Overview
In the last year, there has been a rapid
explosion in the development and evolution of what we refer to as
"e-knowledge marketplaces". This is being increasing enabled by
the availability of new technologies. However, it is ultimately tied to
the inexorable underlying growth of the global knowledge based economy.
The "e-knowledge marketplace", is the staging area for second
generation knowledge management. It is being fueled by the talent,
e-learning, and intellectual property wars.
It is the pre-eminent vehicle for knowledge commerce and knowledge
trading.
This concept, is its various expressions, is revolutionary in its
importance, and implications. It has the character of a disruptive
technology from an innovation standpoint.
This means it may seem alien, to those
whose vision is still blinkered by orthodox notions of how best to manage
knowledge. However it is a very real force for change and with the right
lens we can see it diffusing globally, at a rapid rate.
It also means that this concept requires study, so that we can better
understand its practical effects and any downside. There are both
opportunities and risks. A revolution is not a tea party. There can be
casualties as the current dot com meltdown proves . But there can also be
tremendous success. The goal of this study, is to unearth the pathways and
strategies that can lead to the safe realization of value and benefit
across the turbulent, changing knowledge landscape. It is intended to help
you be able to deftly navigate with confidence and clarity, through the
attendant smoke and the noise.
What is the Focus Of This Study Consortium?
Improved collective understanding of the
critical success factors involved in the design, creation,
implementation,operation, maintenance, and exploitation of:
Ø Knowledge Auctions
Ø Knowledge Stores
Ø Question & Answer Exchanges
Ø Experts Exchanges
Ø Intellectual Property Exchanges
Ø E-Learning Exchanges
Ø B2B Knowledge Exchanges
Ø Talent Exchanges
Ø Community Based Social Capital
Knowledge Exchanges
Ø Vertical Knowledge Exchanges
Ø e-Knowledge Market Enabling
Technologies
Topics
- Implications for enterprise internal
and external adoption;
- The state of patenting and its impact;
- issues of security, privacy,
personalization, and anonymity;
- services;
- standards;
- technologies;
- business models;
- global diffusion;
- content management;
- language and metaphor used;
- awards;
- knowledge resources;
- lessons learned;
- cultural and change management issues;
- overcoming old mental models;
- investment levels;
- scaling;
- liquidity;
- community;
- ownership rights;
- trends;
- applicability for for e-government;
- sustainable economic development;
- common knowledge gaps;
- technology acquisition issues;
- systems integration;
- user education;
- support roles and skill sets;
- valuation;
- currency(ies);
- cost;
- ROI metrics;
- risk management;
- revenue models;
- human computer interaction and
interface issues;
- messaging and communications;
- regulatory issues and self-regulation;
- and others subject to stakeholder
input.
Deliverables
Ø Authoritative Final Report
Ø Market Model
Ø Architecture - Reference Model
Ø e-Knowledge Markets Knowledge Map
Ø Enterprise Implementation Guide
Ø Newsletters to update participants
on significant industry news
Ø Monthly Review and Analysis Of
Markets trends
Ø Bi-Monthly General Meetings
Ø Special Interest Group Meetings
centred around specific topics
Ø Aggregation Of Knowledge Resources
For member utilization
Ø e-Knowledge Markets enabling
technologies Assessment Lab
( subject to further stakeholder input)
Why Should Your Organization Invest In
This Study ?
Knowledge Based Innovation
Innovation is about thinking differently and taking advantage of smart
tools and new approaches. This Study is designed to probe how e-knowledge
market platforms can be leveraged to support cutting edge knowledge
innovation. Clearly we are operating in a knowledge-based economy. We had
better be as smart as we can about the latest modalities for leveraging
knowledge assets.
Ø Risk Management
The antidote to failure is knowledge. There are many inhibitors,
many unknowns, unforseen effects, consequences, and unintended results.
These can emerge and hurt us if we poorly understand and fail to
effectively manage all the issues associated with these new types of
digital marketplaces. There is relatively low risk of loss associated
with supporting this study. Yet, much to be gained from participation.
Even as knowledge "insurance", it's a worthwhile investment.
Can you really afford not to know about this subject?
Ø Knowledge Leadership
Leaders take initiative and have the vision to explore new pathways
to organizational success. Support for bold, decisive expeditionary
exploration of new worlds of knowledge innovation, is consistent with
wise leadership.
Ø Accelerated Knowledge Acquisition
Our study is the fastest, lowest cost, most efficient way to make a
quantum leap in advancing your knowledge of e-knowledge markets. If this
technology is as "disruptive" and as much a "paradigm
shift", as we have been predicting, you will not find available a
deeper, more comprehensive, available, and independent, route to adding
cutting-edge, relevant, and timely thinking, to your knowledge base.
Ø Leverage The Intellectual
Firepower Of Our e-Knowledge Market Network
Because of our distinctive focus, we have already built a
significant, unique, cross-disciplinary, global knowledge network of
colleagues. They have expertise and a shared interest in e-knowledge
marketplaces. This means we have been growing a collaborative,
intellectual hub, with tremendous collective brainpower. It is ready to
be optimized for the benefit of the group. It is a virtual, tacit,
informal "expert network” that mirrors the explicit links we have
profiled on-line. In summary, we can readily deploy and harness our
superior, relevant, expert network connections to the advanced study of
e-knowledge markets.
Ø Understand the Critical Success
Factors
There is a tremendous opportunity to deploy these platforms to
create more dynamic, flexible, adaptive, and intelligent enterprises.
The appropriate (post intranet and portal) metaphor for the next
generation knowledge based enterprise is the "e-knowledge
marketplace". Intranets and Portals were interesting
information-related innovations. However, the e-knowledge marketplace is
the market-oriented, exchange engine, through which projects, talent,
intellectual property, ideas, learning, expertise, questions and
answers, knowledge and intellectual capital will ultimately flow.
The logic of such an adoption pattern is already clear from developments
on the web. However, the issues associate with such transformation, are
still not yet well understood. We need to study the and learn from those
that have tried this already ( Case Studies). And we need to surface,
identify, and understand the critical success factors and benchmarks for
achieving knowledge marketplace success.
Ø Participate In Formation Of A New
Global e-Knowledge Market Community
Become an integral part of a new knowledge community forming around
a shared desire for enhanced understanding of this concept. Build new,
relevant, high quality, business relationships.
Ø Make Better Strategic Decisions
Inevitably the e-knowledge market revolution will come to have a
dramatic impact on your organization. By working with us now to develop
a deeper understanding of knowledge exchanges in all formats and
dimensions, you will achieve a superior understanding of the full
implications. Therefore, you will be better positioned sooner to take
rapid strategic action. Your actions and decisions will be grounded on a
solid knowledge base.
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